St. Frock was founded by Sandradee Makejev, a fashion PR and marketing professional, in Sydney in 2005. The business began as a small market stall selling trendy dresses on Sydney’s Bondi Beach. 

Sandradee quickly realized that her business was better suited to selling online, and she trialled her first sale promotion on Facebook. To her surprise, she received AU$350 worth of orders overnight and decided to focus her business model on social media.  

Within three months, she had 1,600 Facebook followers on her page. Sandradee used Facebook to share her story while connecting and selling via email to market customers in her hometown of Sydney and all of Australia. 

St. Frock reviews grew more positive with time, and in 2010 they opened their first store on Harris St. Pyrmont. Due to the success of their social media strategies, the brand launched its online store in quick succession in 2012.

St Frock Online Boutique

St. Frocks dresses built the brand. The trendy, fashionable St. Frock clothing offerings struck a chord with the Sydney and Australian fashion scene, especially their St. Frock maternity collection and tops. Other best-selling items include the St. Frock jumpsuit and maxi dress.

St Frock Delivery

Place your order on the St. Frock online outlet and pay for your order using your debit/credit card, PayPal, Zip Pay, or AfterPay. Enter your St. Frock coupon at check out to enjoy significant savings on your order. 

Standard delivery takes from 1-7 working days, costs AU$3.95, and is free for orders valued at AU$40 or more. Express delivery takes 1-3 business days, costs AU$9.95, and is free for orders over AU$100 all over Australia. 

St Frock Returns

The St. Frock returns policy allows for the return of items in their original, re-saleable condition within 14 days of receipt in exchange for store credit. Full-priced items are eligible for free shipping with the next order.  

St. Frock contact information is available on their website if you’re unsure of any aspect of your order. 

Additional Savings Tips

Look out for St. Frock sale items on the website and in-store for further savings on your purchase. Subscribe to the company mailing list to stay ahead on upcoming trends, fashion hacks, and St. Frock discount codes. 

Follow St. Frock social media on their official handles on Facebook, Instagram, Pinterest, and Snapchat for exclusive offers, St. Frock promo code offers, news, and upcoming events.